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Shooting the 3D live-action "Lizard Lake" footage.

Shooting the 3D live-action "Lizard Lake" footage.

We’re all familiar with March Madness.  But are you familiar with March Adness?  It’s just as dynamic, and from our point of view, incredibly fulfilling.  Why?  Well, because Sobe’s “Lizard Lake” is competing today for a chance to go to the Final Four.  As you might recall, we had a little something to do with this commercial — which was the first 3D commercial to air on network television, during Super Bowl halftime, no less.  So go cast your vote, and do it today, as there are only 14 hours left in the competition.  Lee the Lizard may just do a little 3D jig of happiness in return.

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